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Doctor Mike and "sexism" in a 50's PSA

"Doctor Mike" is a very popular medical doctor celebrity who is not only famous on mainstream media and all kinds of TV shows, but also has a very large YouTube channel with over 6 million subscribers.

Being a medical professional, it's not very surprising that he's quite sympathetic to the far-leftist social justice ideology. He is not a full-on social justice warrior (which would make his channel quite insufferable to watch), and in fact he has sometimes went against the social justice narrative on some occasions, eg. when doctors have been accused of racism or sexism, and he's also quite the ladies man and a jock. However, he is very sympathetic to the social justice narrative and does from time to time make allusions to it, sometimes even excessively so (such as in one video telling how from a group of residents (postgraduate medical trainees) at his hospital only one of them was male, all the others female, and how that was a positive thing, somehow.)

Fortunately he brings up these issues so rarely, and when he does he's usually so level-headed and rational, that his channel is quite enjoyable to watch, and the minor hiccups of socialjusticery are not all that bothering.

Anyway, recently he uploaded a video where he reacts to medical PSA's from the 1950's. One of the videos deals with menstruation in teenagers. At one point a teacher tells the girls in her class:

"But you should be more careful than ever about personal cleanliness. Change your underwear more often and pay more attention to your hair and nails, and plan to wear your prettiest dress. In other words, be your most attractive self."

To which Mike responds with:

"Be your most attractive self? Man, that was a sexist time."

I honestly cannot understand why it's "sexist". I'm somewhat certain that if the PSA had dealt with some kind of health (or other kind of) issue related to men, and the PSA had instructed men to dress their most attractive, he would not have called that "sexist". He would perhaps called it strange, ridiculous and bizarre, but not "sexist".

What the PSA was most probably trying to say is that even though having the period might sometimes make you feel really sick, it shouldn't make you just neglect your personal hygiene and social life. It's a normal bodily function that happens every month, and you shouldn't just let it bring you down and make you neglect your life. Care about your health, care about your social life, take care of your cleanliness, keep grooming yourself, don't let it ruin your life for several days.

Whether one thinks of that kind of advice to be old-fashioned, especially nowadays, I see nothing "sexist" about it. I don't think that the message given by the teacher in the video was "you should look pretty in order to please the boys" (which is most probably what Mike was interpreting it as), but "don't let it ruin your social life".

But this is the problem with the modern feminist ideology: It has given people an ideological framework that makes them see "sexism" in the past when there may have been none. To always make the most uncharitable interpretation of things said and done in the distant past. To interpret words and advice from a modern perspective lens, without even trying to understand what was actually probably meant back then.

Mike is assuming that the teacher meant something demeaning of girls ("you should always make yourself look pretty to please boys") because he has been conditioned by modern society to make that kind of uncharitable interpretation. The thought that the teacher meant something else ("don't let menstruation ruin your social life") doesn't even cross his mind.

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