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Why do game companies virtue-signal (Shadow of the Tomb Raider)

When you start a new game in Shadow of the Tomb Raider, the first thing you are greeted with is this:


"Shadow of the Tomb Raider was created by a diverse and talented team comprised of multiple genders, backgrounds, ethnicities, religious beliefs, and personalities. Although the game is not based on real life events and represents a work of fiction, it was developed in conjunction with a historian and cultural consultants. This variety and partnership were both instrumental in crafting the world you're about to experience. No matter where you come from or who you are, allow us to say:

Welcome to Shadow of the Tomb Raider."

I have to ask: Why? Why do they feel the need to virtue-signal like this?

Or is it that they are somehow preemptively trying to defend themselves against some kind of accusations?

Or maybe it's a bit of both?

I don't think the game itself is an SJW game (like some other games are), which makes that notice stand even more out like a sore thumb. Why is it there? Why did they feel it's necessary to put that kind of text there?

The only thing that it achieves is that people who are completely fed-up with all this identity politics bullshit are going to become prejudiced against the game right from the start. Why upset part of your own customerbase like this? If that notification hadn't been put there at all, nobody would have noticed, and nobody would have got upset. It achieves nothing positive (except, perhaps, giving a warm fuzzy feeling inside to the few developers who decided to add that notification.)

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