I happened to make a Google search for the expression "don't be that guy" in a browser with no prior search history (which could influence the results), and I noticed a quite clear pattern in the results that the engine gave me. Out of curiosity I also made the same search on DuckDuckGo to compare.
Here's a summary of the first 25 results from Google. For convenience, I have highlighted in bold those results that are not somehow related to "male sexual assault on women":
- Some website dedicated to sexual assault by men.
- A The Guardian article about an anti-sexual-assault campaign by the Scottish police.
- An anti-sexual-assault web page of the Nottinghamshire Police.
- Another website dedicated to sexual assault by men.
- The Twitter page for that Scottish police anti-sexual-assault campaign.
- A humoristic book sold at Amazon.com.
- An explanation of the expression at quora.com.
- An article at news.stv.tv about the Scottish police anti-sexual-assault campaign.
- A comedy sketch video.
- The website of the Scottish police anti-sexual-assault campaign.
- The IMDB page for that comedy sketch video.
- Another website dedicated to sexual assault by men.
- Another article about the Scottish police anti-sexual-assault campaign.
- The Spotify page for a song named "Don't Be That Guy".
- A page about a board game with that name.
- Yet again an anti-sexual-assault campaign webpage.
- Video link to that "Don't Be That Guy" song.
- Lyrics page for that song.
- An anti-sexual-assault Facebook page.
- A humoristic video.
- A Glamour Magazine article about the Scottish police anti-sexual-assault campaign.
- A video about the Scottish police anti-sexual-assault campaign.
- Yet another website dedicated to sexual assault by men.
- A stylist.co.uk article about the Scottish police anti-sexual-assault campaign.
- An Indiana Express article about the Scottish police anti-sexual-assault campaign.
Now compare that to the first 25 results from DuckDuckGo (again, with the results not related to sexual assault highlighted in bold):
- A The Guardian article about an anti-sexual-assault campaign by the Scottish police.
- A YouTube channel with that name, containing humoristic videos.
- An US Army website campaigning against binge drinking.
- A humoristic YouTube video.
- An article at news.stv.tv about the Scottish police anti-sexual-assault campaign.
- Another US Army article campaigning against binge drinking.
- Another article at news.stv.tv about the Scottish police anti-sexual-assault campaign.
- An explanation of the expression at quora.com.
- A team-building activity page.
- A Christian religious article with generic life lessons.
- The Scottish police anti-sexual-assault campaign Twitter page.
- The search for that expression at the etsy.com online shop.
- An article about the Scottish police anti-sexual-assault campaign.
- Another article about the Scottish police anti-sexual-assault campaign.
- A comedy sketch video.
- A humorous article about annoying American football fans.
- Some humorous online newspaper writing about an annoying guy.
- A humorous YouTube video.
- A TikTok video about drunken driving.
- An article about how to become a better person (not related to any sexual misconduct).
- The IMBD page for that comedy sketch video.
- An Amazon link for a book with that name (about building a career).
- A reddit page about idiotic drivers.
- A goodreads.com page for a book with that name (humoristic).
- The IMDB page for an episode of the TV series Toon in with Me.
The difference in the diversity of results is just staggering.
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